Douglas M. Baer, President/Chief Executive Officer
Douglas Baer received a Bachelor of Science degree from the University of Florida in 1983 and is a certified public accountant. Baer joined Brooks in 1991 as vice president/corporate controller. In 1995, Baer was promoted to chief financial officer. He held this position for six years until he became executive vice president/chief operations officer in 2001. The board of directors of Brooks Health System appointed Baer as president and CEO in 2002.
Under his leadership, the 160-bed inpatient rehabilitation hospital has been reorganized into centers of excellence for healthcare institutions, added a physician practice, expanded the outpatient division, and added rehabilitation management contracts and a joint venture. Born and raised in Jacksonville, Baer lives in Jacksonville Beach with his wife Laura and has three children.
Victor DeRienzo, PT, Chief Operating Officer, Aging Services and Outpatient
Victor DeRienzo, PT, currently serves as Chief Operating Officer for the Aging Services and Outpatient divisions. DeRienzo joined Brooks Rehabilitation in 2004 and has progressed his career in the Outpatient Division most recently serving as VP of Outpatient.
Under his leadership, the division has grown to over 40 locations throughout Northeast and Central Fla., expanded service specialties/programmatics and produced an unprecedented increase in patient volumes as well as net revenue. DeRienzo graduated summa cum laude from Utica College, in central N.Y., with a bachelor’s degree in physical therapy.
Felix Johnson, Administrator
Felix C. Johnson III is a senior living leader with more than two decades of experience strengthening residential care environments, improving operational performance and building highly engaged teams. Known for his hands-on, mission-driven approach, he has guided diverse care settings, including assisted living, memory care, veterans services and behavioral health programs, through organizational improvement, cultural stabilization and regulatory compliance.
Johnson has a strong record of enhancing the resident experience, supporting workforce development and driving sustainable performance outcomes. As the new assisted living administrator for Bartram Lakes and The Green House Residences, he is committed to fostering a caring, resident-centered community and supporting Brooks Rehabilitation’s mission with integrity, compassion and operational strength.
Elaine Porter, Admissions
Elaine Porter has more than 10 years of experience in the senior living industry. She began her career as a part-time receptionist and advanced to business office manager. Previously, Porter held leadership roles with senior living organizations in Georgia and Florida, driving positive change and championing team development. Porter currently serves as the Admissions Coordinator for Bartram Lakes.
Janet Giraitis, Receptionist
Janet Giraitis became a receptionist at Bartram Lakes after her experiences caring for her father who had suffered a stroke. After hearing about Bartram Lakes, Giraitis knew it was the right opportunity for her and would help fill the void she was left with when her father passed away. Now, she has many wonderful residents that fill her heart with joy.